GM position the new gold rush for college football

College football is undergoing a significant structural transformation, with athletic departments increasingly adopting an NFL-like model that shifts recruitment and front office roles toward General Managers (GMs). This trend, driven by higher salaries compared to coaching positions, marks a notable pivot as schools restructure their organizations. Coaches now focus on teaching and game preparation, while GMs manage roster decisions and player evaluations, reflecting a broader evolution in college football's operations.