Poor online experience leads to rise in 'digital rage'
betanews.comPublished: 5/14/2025
Summary
"Digital rage is on the rise! A report reveals that 91% of consumers experience frustrating digital service issues within a year, leading to potential backlash, revenue loss, and damaged reputations. The study shows poor digital experiences cost businesses significantly: 55% abandon purchases, 50% switch brands, and 39% cancel subscriptions. Keith Zubchevich emphasizes the growing demand for seamless customer experiences but warns that businesses must address 'thousand little cuts' affecting different customer groups, resulting in higher churn without noticeable issues."