The Conversation That Moviegoers Don’t Need to Be Having
theatlantic.comPublished: 4/25/2025
Summary
Ryan Coogler’s *Sinners* became a box office hit, debuting as the highest-grossing opening for an original feature since the COVID-19 pandemic paused Hollywood. While audiences praised the film’s success and its departure from franchise molds, studio execs remain uneasy about investing in similarly ambitious works, fearing potential risks and questioning whether such films truly warrant high budgets. The unusual distribution deal and Coogler’s track record with films like *Black Panther* have sparked debates about the future of original, artist-driven cinema and its impact on studio risk tolerance.