Apple drops ‘available now’ from Apple Intelligence page

Apple has removed its "Available Now" label for AI features on its Apple Intelligence page after facing criticism from the National Advertising Division (NAD) for misleadingly suggesting the features were ready at launch. The NAD noted that some features, like Priority Notifications and ChatGPT integration, weren’t available until later updates, while Siri also hadn’t launched yet despite being promoted as such. In response, Apple has updated its promotional materials and removed a video featuring "More Personal Siri," though it remains uncertain whether the company fully agrees with NAD’s findings about the accuracy of feature availability.