Spotify says support for external payments on iOS has already boosted subscriptions

"Spotify's Premium subscription rates have surged thanks to Apple's new web payments rule, with internal data showing a significant jump in users upgrading from free to Premium. By enabling alternative payment options like direct app purchases and audiobook discounts, Spotify capitalized on compliance with Apple’s 2025 Order, proving its strategy effective across iOS devices while maintaining steady growth on Android. The success of this move underscores the impact of Apple’s compliance and highlights a potential shift in how developers market their apps ahead of broader legal challenges in the U.S. App Store case."